Built in Nigeria, for the realities around us
Nai's Media builds practical software for everyday businesses, as well as the stories, communities and public experiences that promote better ways of working.
ExploreToo many Nigerian businesses still carry critical operations in memory, paper and WhatsApp. Generic software often ignores the local context; complicated software simply goes unused.
We design around the habits people already have, then use software, media and community to make more transparent, efficient ways of working feel natural.
FitDesk and BukaOS are live operating foundations. AutoMed is the next research frontier: a working diagnostic-evidence spine being prepared for a bounded Abuja workshop pilot.
A gym operating system that connects membership, QR access, payments, staff permissions and accountable records in one mobile-first workflow.
A working mobile operating system for bukas and small food vendors: kitchen availability, customer ordering, sales, stock and the real cost of every plate.
Next: deepen the pantry and costing research, add a stronger security foundation, and automate payments. Build “Customer”, the standalone companion for ordering and saving a catalogue of food vendors. Ordering already works in BukaOS currently.
AutoMed
A workshop-first diagnostic learning system for ageing vehicles under Nigerian operating conditions. It records the full journey from a customer’s symptoms to a mechanic-verified outcome—so costly trial-and-error stops disappearing into memory.
The origin is a real diagnostic failure: two replacement engines before a faulty sensor feeding incorrect information to the ECU was identified. The present build establishes the evidence spine. A bounded workshop pilot is the next step once scope, safeguards and partner readiness are confirmed; later AI can rank the next useful test and show its reasoning.
The next layer
AI should not be a decorative chatbot. It should understand the work, respect the permissions around the data, and help a person act with more confidence.
Gemini-powered briefs that surface retention risk, revenue leakage, operational patterns and suggest action steps in plain language.
FitDesk · PlannedConsent-based coaching that adapts plans and check-ins to a member’s history, goals and available equipment, with clear safety boundaries.
Coach · PlannedMultimodal costing that can turn a shopping list or receipt, market voice note or recipe photo into structured costs and practical pantry and pricing guidance, built on BukaOS’s live operating workflow and strengthened with security and payment infrastructure.
BukaOS · Live base / AI layer plannedMultimodal intake and evidence-grounded reasoning that turns symptoms, scans, images, voice notes and workshop histories into ranked, traceable tests—without replacing the accountable mechanic.
AutoMed · Working research foundationTo Be Determined with Nai is the founder-led media channel examining the beliefs, incentives and systems shaping Nigerian life. Through video essays, conversations and the podcast, cultural changes become discussable before Nai's Media asks people to change how they work.
Production gym-admin foundation with membership, QR verification, role controls and accountable records.
Live with a test gymSeparate private member app with a verified, permission-bound membership connection to FitDesk.
Live foundationWorking vendor and customer-ordering system live with a test restaurant; pantry and costing research, security and automatic payments are the next upgrade layer.
Live with test restaurantPlanned BukaOS companion for ordering and saving a catalogue of restaurants and food vendors. The standalone app is not yet fully scoped.
Future / unscoped companionWorking research prototype with customer intake, workshop case management, diagnostic journalling and verified outcomes. An Abuja workshop design partnership is being formalised; pilot activation follows agreed scope, safeguards and readiness.
Research foundation / partner preparationFounder / Abuja
Israel NwanyahIsrael A. Nwanyah is an engineer, Nigerian media producer and product builder working at the intersection of practical technology, cultural understanding and social change. Nai's Media Ltd is the registered company currently carrying this work.
The ambition is larger than a collection of apps: build trusted systems that help people and businesses operate better, then create the distribution and community that lets those systems compound.
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